Leo Farache

Leo Farache

"Conversation is the first magical act between people."

Leo Farache

My Story

Born in Madrid in 1963, my curiosity has led me to explore the world of communication from every possible angle. For decades, I have worked with industry giants such as Cadena SER, Movierecord and McCann Erickson, managing teams and understanding what truly drives businesses.

However, professional success taught me a deeper lesson: results don't just happen; they happen when people understand each other. That insight drove me to found Marketing Director, Más Cuota and the educational platform Educar es todo.

Today, as the author of "La magia transformadora de la conversación" and Director of the Association of Media Agencies, I dedicate my life to teaching what I have learned: that listening is just as important as speaking..

Experience & Vocation

Business Career

  • Former Cadena SER and McCann Erickson.
  • Spanish Pavilion (Expo 92).
  • Founder of Más Cuota and Marketing Director.
  • Director of the Association of Media Agencies.
  • Corporate Event Host & Presenter.

Educational Vocation

  • Professor at Carlos III University.
  • Professor at UAM and ESAN (Lima).
  • Creator of "Conversar Mejor".
  • Author of 3 books (Almuzara Publishing).
  • Educational Volunteer (Red Cross).